Code Refactory emphasizes craftsmanship and close collaboration in delivering high-value software. This is how we solve problems.
craftsmanship
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Responsive, accessible, and engaging UIs. Scalable and performant systems. Technology decisions to match your priorities.
close collaboration
We work from concepting through launch to anticipate opportunities and roadblocks, keeping the design airtight and costs low.
high-value
The result: elegant, durable interfaces that meet your business goals and respect your budgets.
Daily Kos
Community, News, Activism. With a new face.
Building sophisticated, world-class software for civic participation.
We developed a robust suite of user and administrative tools for the hyper-engaged Daily Kos community.
Daily Kos provides a platform for civic engagement through information sharing and activism. We worked with Design and Engineering to develop features such as interfaces for community management, integrated real-time election results, and tools for advertisement administration.
Daily Kos's self-publishing platform includes groups, article tagging, author following, and other capabilities.
We handled development for a complete redesign of these capabilities while at the same time transitioning the codebase to more modern front-end technologies.
The 2020 US elections were a prime focus for the Daily Kos community. We developed management and integration tools for the client to embed real-time election results throughout their site.
Daily Kos is supported in part by an advertising model. Administrators rely on a sophisticated set of backend tools to manage ads across the web site, allowing them to respond quickly when issues from third-party vendors arise.
We extended Daily Kos's custom internal tool to handle new advertisment templates, allowing their ad revenue to scale.
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Prometheus
Premium West Coast apartments. Search, view, tour, relax.
Bringing creativity to technology for a leader in luxury rentals.
We brought Prometheus's web presence to life: new look, new features, and a sophisticated administrative backend.
Prometheus is the largest privately owned multifamily developer in the San Francisco Bay Area. Their portfolio includes dozens of properties in the Bay Area, Portland, and Seattle.
These are no garden-variety apartments. Constructed with a curator's eye, they apply a boutique design sensibility, while committing to a larger sense of community. Prometheus needed a web site consistent with those high standards.
Prometheus needed a world-class, immersive experience that would best serve the goal of lead generation. The site is replete with bold photography to highlight the design touches, while the inclusion of 3D media gives the user a truer feel for the properties.
A comprehensive responsive image strategy was employed to keep the site highly performant across all devices without sacrificing visual impact. A super-fast CDN serves images sized and art-directed appropriately for the user's screen.
Apartment hunters know what they want. Any search functionality needs to balance a robust tool set, a visually engaging experience, and minimal clutter.
The result was an Airbnb-style interface that checked all the boxes: predictive natural-language search, filter/sort options, image-rich results, a clear information hierarchy, and two-way interactivity with a map. Responsive across all devices.
In order to facilitate easy maintenance of the site, we designed and developed a custom CMS. A bespoke approach meant we could include sophisticated features such as precision control of image weighting for responsive display on the customer-facing web site.
For many apartment sites, lead generation ends with a catch-all email address.
Prometheus takes it a step further. We implemented a tour scheduler with real-time appointment availability, providing more qualified prospective renters with an easy-to-use tool for seeing a property up close.
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Balyasny Asset Management
Smart investing: telling the story, and providing the tools.
Helping a premier asset management company speak to all their audiences.
We partnered with Balyasny Asset Management to reassert their unified brand voice, while applying it to different customer experiences.
BAM, an international asset management company, wanted a more modern expression of their brand online. But how to speak to customers, prospective investors, and potential employees using the same voice?
BAM's public marketing site and members-only investor portal are unified by a consistent look and voice, echoing the firm's brand promises: balance, reliability, collaboration, growth.
In particular, the investor portal demonstrates BAM's commitment to providing utility to its customers. Features like watermarked documents benefit the investor with a personalized experience, and contribute to BAM's overall security protocol.
BAM uses AWS as a repository for hundreds of secure financial documents, with no native system of categorization.
We implemented a naming convention to enable document searching and filtering on the front end without upending BAM's normal workflow.
An extra layer of authentication was also added to mask the location of secure documents and ensure requests were originating from valid investors only.
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ChefsFeed
The hottest restaurants and dishes never looked so good.
Connecting the "Anti-Yelp"s legacy systems to the modern world.
ChefsFeed required quick turnaround on a major rebranding project.
Along with the new look and feel came new features for the web site. It all had to be done within just a few weeks - and it had to tie into legacy systems.
We hit the ground running, came in on time and under budget, and were then hired to add enhancements over the next several months.
Code Refactory was brought in for new development to integrate with ChefsFeed's existing legacy and 3rd-party systems.
The initial round of work included a new web site built from the ground up as well as updates to an existing, proprietary CMS.
Following a successful deployment, our engagement with ChefsFeed was extended.
We added enhancements to the web site to address evolving business needs; we continued to add capabilities to the CMS; and we took on a senior-level role advising development on an iOS native app.
In addition, Code Refactory spearheaded advertising integration for static and video ads, resulting in new revenue opportunities for ChefsFeed.
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We've built things for
Prometheus Apartments
Sequoia Capital
GE
Daily Kos
Balyasny Asset Management
Anki
The Melt
ChefsFeed
Medtronic
Cisco
Prosper
Using tools like
ReactJS
JavaScript
NodeJS
Eleventy
Netlify
Ruby on Rails
HTML5
CSS3
Contentful
Cloudinary
Experienced, adaptable, local. Meet your team.
Gregg Butensky
Following stints as an electrical engineer and an acoustician, Gregg started programming in the early days of multimedia. He's been coding for the web for over 20 years. While he loves the problem solving challenges of engineering, he became passionate about computing when the landscape shifted to be about communication. Engaged travel, photography, and music all contribute to Gregg's love of the wired world and he's thrilled to be able to work in this realm.
Andrew dePasquale
Andrew began his 20-year career in technology hand-coding web sites for small and midsize businesses. He balances his engineering chops by bringing strong UX and visual design sensibilities to every engagement. In a past life Andrew wrote copy at a couple of advertising agencies. His offline hours are spent chatting with his new baby, playing guitar, exploring California hikes, and rooting for underperforming New York sports teams.
Lynda Greenberg
Lynda is a seasoned, passionate leader with a proven track record in product storytelling, digital marketing, e-commerce SEM and SEO, paid social, and PPC. More than 25 years' experience guiding a product's life cycle from conception to launch. An expert at seamlessly integrating messaging across all channels with a focus on outstanding acquisition and retention strategy. Lynda loves to spend her spare time hiking, running, or biking on Mt. Tam with her dog Pete.
Fabrice Armisen
Fabrice has more than 25 years of experience in software engineering and consulting, working with the complete lexicon of software technologies. Renowned for his resourcefulness, Fabrice loves nothing more than being told that something cannot be implemented, and then going away for a couple of hours and doing it.
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